Strategy
- market analysis
- brand architecture
- positioning
- marketing strategy
- communication strategy
- planning
Creative work
- brand copywriting -
naming, slogan, selling line, value proposition
- brand visual identity development - logo,
brand guide, collaterals
- corporate identity development, collaterals
- concept and design for print, promo materials, websites and software interfaces
- copywriting for web content, speeches, print ads,
direct-mailing, presentations
Events
- concept & scenario
- resources & planning
- media & PR support
- implementation
- follow-up & reporting
- post-evaluation